We create strategic, engaging campaigns that instantly reinforce credibility, connect established messaging to intended audiences, and ultimately convert prospects into leads.
Marketing Strategy & Planning
So many businesses, in particular SMEs, jump straight into creating marketing materials, before carrying out any strategic marketing thinking, and with no marketing plan in place. This inevitably results in a lot of noise being made, but ultimately leads to nothing.
We create innovative and customised marketing plans aligned to your business objectives to ensure maximum profit and ROI on your marketing investment.
- Market segmentation
- Defining your messaging
- Industry and market analysis
- Multi-channel marketing strategies for totally integrated communications
Website Design & Development
Your website isn’t just a URL. Your website lies at the heart of your marketing efforts. It’s an extension of your brand and a virtual experience for your customers. Whether you’re investing in SEO, looking to reap the benefits of PPC, or have digital marketing in mind, it’s your website and landing pages that everything must lead back to.
That’s why it’s so important to have a website that’s completely in line with your marketing strategy and draws the customer in. When you’re choosing a site developer, you need someone you can trust. Our highly skilled web design and development team create beautiful designs which deliver a seamless digital experience.
Graphic Design & Print
Graphic design has been a key component of our marketing agency for over 20 years. Our design solutions are practical as well as creative resulting in strong visual communication of your key messages to target customer groups.
From brief to concept development through to final artwork, Protean delivers exceptional results for all your design needs including:
- Brand development
- Brochures and flyers
- Corporate stationery
- Exhibition graphics
From the original concepts and templates through to distribution, we can take care of everything for you. We can design emails that your own team implements, or roll them out for you in any email marketing platform you use.
With years of experience and thousands of email campaigns under our belt – you can rest assured your email campaign will perform above industry standard and look great.
Social Media Marketing
Social media has become an indispensable part of our daily lives, and it’s an essential aspect of any business’s marketing strategy. At Protean Inbound, we offer comprehensive social media marketing services to help your business succeed online.
Our team of experts can help you build a social media strategy that will drive engagement, build brand awareness, and increase your online reach. We develop high-quality and engaging content and work with you to identify your target audience and craft a messaging strategy that resonates with them.
It’s not how big you are, it’s how big an impact you make. We believe in the power of SEO. Properly applied, search engine optimisation boosts your business by boosting traffic.
We look at every aspect of your website to ensure that it has the best opportunity to succeed. All of our SEO strategies are geared towards getting you the right kind of traffic. From choosing the right keywords to making sure users land on the right page of your site, we optimise the chance of conversion from search visitors.
And we explain what we’re doing in plain English.
Marketing automation allows marketers to build more intimate relationships, with more prospects, over more channels, whilst giving sales the right information, at the right time, to close more deals.
Offering the use of our Automated Marketing Platform as a service, we are able to drive all your marketing activities in an integrated manner and quickly and effectively manage and nurture your leads, maximising your marketing budget – at a fraction of the cost that usually accompanies automated marketing software.
Copywriting / Content Production
Can’t find the words? We craft content for people who don’t have the time or in-house talent to put pen to paper.
Your customers want to read, see and hear genuinely interesting and useful material. We create engaging, meaningful content that reflects your brand. We can manage the distribution, sharing, and publishing of your content through a range of media, including blogs, articles, video and email to reach, educate and convert your customers.