THIS IS HOW WE DO IT/

Marketing Services,
delivered with an
Integrated Approach

Our powerful range of Marketing Services, delivered with an Integrated Approach, are all designed to increase your visibility, raise brand awareness, maximise engagement and generate the right leads for your business. Why settle for anything less?

As a full-service agency, our work covers everything from market and competitor analysis to brand and identity, digital, web design and content creation to social media and press communications. We work across many different geographies and languages.

DISCOVER WHAT WE CAN DO FOR YOU:

Marketing Strategy & Planning

So many businesses, in particular SMEs, jump straight into creating marketing materials, before carrying out any strategic marketing thinking, and with no marketing plan in place.  This inevitably results in a lot of noise being made, but ultimately leads to nothing.

We create innovative and customised marketing plans aligned to your business objectives to ensure maximum profit and ROI on your marketing investment.

  • Market segmentation
  • Defining your messaging
  • Industry and market analysis
  • Multi-channel marketing strategies for totally integrated communications

Website Design & Development

Your website isn’t just a URL. Your website lies at the heart of your marketing efforts. It’s an extension of your brand and a virtual experience for your customers. Whether you’re investing in SEO, looking to reap the benefits of PPC, or have digital marketing in mind, it’s your website and landing pages that everything must lead back to.

That’s why it’s so important to have a website that’s completely in line with your marketing strategy and draws the customer in. When you’re choosing a site developer, you need someone you can trust. Our highly skilled web design and development team create beautiful designs which deliver a seamless digital experience.

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Graphic Design & Print

Graphic design has been a key component of our marketing agency for over 20 years. Our design solutions are practical as well as creative resulting in strong visual communication of your key messages to target customer groups.

From brief to concept development through to final artwork, Protean delivers exceptional results for all your design needs including:

  • Brand development
  • Brochures and flyers
  • Corporate stationery
  • Exhibition graphics

Email Marketing

From the original concepts and templates through to distribution, we can take care of everything for you. We can design emails that your own team implements, or roll them out for you in any email marketing platform you use.

With years of experience and thousands of email campaigns under our belt – you can rest assured your email campaign will perform above industry standard and look great.

SEO

It’s not how big you are, it’s how big an impact you make. We believe in the power of SEO. Properly applied, search engine optimisation boosts your business by boosting traffic.

We look at every aspect of your website to ensure that it has the best opportunity to succeed. All of our SEO strategies are geared towards getting you the right kind of traffic. From choosing the right keywords to making sure users land on the right page of your site, we optimise the chance of conversion from search visitors.

And we explain what we’re doing in plain English.

Search Engine Advertising / PPC

The world of paid search is constantly evolving. That’s why you need to collaborate with an agency that will help your campaigns outperform the competition, on a constant basis. Protean can help. We don’t just set and forget. Leveraging campaign data we adjust and manage campaigns as they progress to ensure that your ads are constantly performing their best.

Marketing Automation

Marketing automation allows marketers to build more intimate relationships, with more prospects, over more channels, whilst giving sales the right information, at the right time, to close more deals.

Offering the use of our Automated Marketing Platform as a service, we are able to drive all your marketing activities in an integrated manner and quickly and effectively manage and nurture your leads, maximising your marketing budget – at a fraction of the cost that usually accompanies automated marketing software.

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Press Relations

Protean made its name in B2B press relations almost 30 years ago. In this time we’ve helped countless clients maximise their PR spend through effective traditional and online communication campaigns.

We develop newsworthy press releases, interesting story angles and personalised media pitches to gain publicity, editorial coverage and media placement for your brand, business, product or event.

Copywriting / Content Production

Can’t find the words? We craft content for people who don’t have the time or in-house talent to put pen to paper.

Your customers want to read, see and hear genuinely interesting and useful material. We create engaging, meaningful content that reflects your brand. We can manage the distribution, sharing, and publishing of your content through a range of media, including blogs, articles, video and email to reach, educate and convert your customers.